My Smartphone and Me: It’s Not Just Millennials Who Are Hooked

I admit that I, like many others today from Gen Z to Baby Boomers,  am attached to my smartphone.  I actually suffer some anxiety when I don't have it with me, or can't get to it when I hear it buzzing, alerting me of a notification or text message. The fact that I can do …

The 7 Best Office Music Playlists for Productivity — HubSpot Marketing Blog

https://embed.spotify.com/?uri=spotify:user:spotify:playlist:37i9dQZF1DWZIOAPKUdaKS Not long after I first started at HubSpot, I was welcomed with a fresh pair of orange, noise-canceling headphones. At the time, I had no clue that these headphones would carry me through many long work days and some of the deepest, darkest levels of writer's block. Over two years later, they are truly the… …

Generation C. Who Are They? Are You A Member?

While doing some research for my blog this week, I came across several interesting articles describing a generation I wasn’t familiar with, Generation C.  This "community of digital natives" is of interest to consumer marketers because they are highly influential due to their need to share their lives via social media platforms.  However, the concept …